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Friday, October 4, 2013

Creative Art In Business Marketing

Last Name 1Student NameProfessorSubjectDateBusiness Marketing : Creative Art , enquire , and PerceptionTo check and satisfy the needs and wants of target customers is what selling in business aspires for . It involves the study of consumer behavior . Creative wile in business selling would gambling a well purpose in the field of consumer behavior and look forThere are seven characteristics of shut down marketplaceing searchScientific methodResearch creativityMultiple methodsInterdependence of models and dataValue and cost of informationHealthy skepticism p Ethical selling (Kotler 114In enquiry creativity , this is where fanciful artifice would come into play innovational ways are formed in the interlocking of some aspects of marketing research . For instance , coming up with solutions to a problem much(prenom inal) as consumers demand quest productive genius . The think tank team of the marketing incision would need to come up in growth bare-ass increases or features , etc . Advertisement in capturing a targeted market would also need creativity . A really hot example of this is from Levi Strauss Company as cited by Courteny Kane . Its illustrated ads appealing to hip-hop and cut culture featured the statement It s bangin son which instrument settle down and teenagers clad in Silver Tab attire --- soggy pants , hip huggersLast Name 2tiny tops --- and draining accessories such as nose rings , beepers , and chunky florid jewellery (qtd . in Kotler 165Four major psychological factors that influence an man-to-man s purchase choices are motivation , perception , learning , and beliefs and attitudes How a person perceives some amour , in this case , a point of intersection or service could help in the marketing research in studying consumer s behavior Developing a very good rationality of consumers buyi! ng decisions plays a key subprogram in achieving one of the main goals of a business winning sales through customer satisfaction .
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Acting on this understanding seat be achieved through creative art , in formulating attention-grabber advertisements , and finding new ways in results-oriented researchSome research questions : What does a consumer need ? What is s /he looking for ? What benefits domiciliate s /he derive from a certain ware that would meet such need ? What strategies can a marketer consent in stimulating more interest in their speck and how to go about itThere are limitless opportunities that be with modernisation . An integration of high technology and creativity directly can trigger wider capture of consumers interest . An example of this is the globose exercising of the internet and virtual reality applications . From here , a product or service can be presented in a much more imaginative approach . How capable the marketing team of a company is in producing fresh ideas to take positive consumer buying decisions is one of the business missions . transferral properly the desired message of a company to its targeted earreach in an effective manner , from its research and application of creative art , is where language functionsKotler on marketing : The most classic thing is to forecast where customers are moving , and to be in seem of them (159Last Name 3Works Cited...If you want to get a right essay, social club it on our website: OrderCustomPaper.com

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