The Effects of Snowboarding on the Skiing Industry :: essays papers

The Effects of Snowboarding on the Skiing IndustryThe go industry has been around since the beginning of the century. Since thattime the retailing industry of the go world has been on a steady plus. At the beginning of this ten-spot the increase began to skyrocket. However, ski was not thereason for the growth. The reason for the dramatic increase in industry sales in the retail world of travel was due to snowboarding. By now some everyone in the country has either seen a snowboard, ridden one, or knows someone who has. The purpose of thispaper is to discuss what snowboarding is, and to switch some light on the financial aspectsof this new sport.Snowboarding hit the medical prognosis in 1972. Jake Burton, at the age of 15, decided thathe had enough of skiing and wanted to do something a little different. With a little politeness and some of his dads tools he began working on the first snowboard. Hisproject lasted roughly three weeks and when he was done he decided to take hi s designingto the slopes and she how it worked. This was almost the end of snowboarding. Everyslope Jake went to denied him access, saying that they only aloneowed skis on the hills. Jake was a very determined kid and this did not stop him. He began hiking everyback-country trail he could find and he became quite cost-effective at snowboarding. At thesame time he continued to pat on all the ticket windows at every resort just still had no success. He decided that the only way he could prove his invention was nothing morethan a different chance variable of a ski would be to make a video of himself sit down theback country hills. This was no easy task, keep in mind the year is 1972. Jake was determined and he met up with a cat named Craig Kelly who at the time was into videoproduction of skateboarding and skiing. Jake gave the sales weight and Craig bit hook,line, and sinker. The next week the video was complete and Jake took it to all the resorts with Craig and they pled th eir case. By this time Jake had made about a dozen more prototypes of his snowboard and all his best friends were riding them. Finally a small mountain, Okemo, said O.K. Jake you john ride, but only during the week This was all it took and from then on almost anyone that saw this crazy kid zipping down the hill on a wooden board with both feet strapped to it began to ask questions.